Shape communications around membership context
Use agreed member information to support more relevant marketing and membership communications in Mailchimp.
First-class integrations
Agend's first-class Mailchimp integration helps membership and marketing teams connect the member context they agree on with the communications they manage in Mailchimp.
Discuss your Mailchimp connectionUse agreed member information to support more relevant marketing and membership communications in Mailchimp.
Make the responsibilities between Agend and Mailchimp visible so teams can work from the same agreed context.
Agend and Mailchimp each keep the domains assigned to them, with domain and field ownership agreed during implementation.
Agend remains authoritative for the membership operations and member data assigned to it.
It supplies the agreed membership context for communications.
Mailchimp remains authoritative for the campaigns and marketing activity managed there.
It remains the operational home for those communications.
Implementation approach
We map the audiences, fields and responsibilities that support your membership communications without assuming every process belongs in one system.
Tell us how your membership and marketing teams want to work together.