---
title: "About Agend | Australian membership platform team"
description: "Meet the Adelaide-based team behind Agend, building and supporting membership technology for Australian organisations since 2004."
url: "https://agend.com.au/about"
canonical: "https://agend.com.au/about"
last_updated: "2026-08-11"
date_modified: "2026-08-11"
source: "https://agend.com.au"
---

# About Agend | Australian membership platform team

We are an Adelaide-based team that has built for membership organisations since 2004: associations, institutes, professional bodies, clubs, communities and nonprofits.

## The company

Agend grew from working alongside the people who actually run membership. That is why the platform, the implementation and the ongoing relationship are designed as one service—not a software hand-off between disconnected teams.

Products have expanded from CRM and websites into events, learning, community, workflows, directories and jobs. The organising idea has stayed the same: every interaction should strengthen one trusted understanding of the member.

## One Australian team, from first conversation to everyday support.

- **The people who migrate your data stay involved.** — The team that learns your membership model and carries the implementation does not disappear at go-live. Context stays with the people supporting you.
- **Australian data, ownership and support.** — Agend is Australian owned and operated. Customer data is hosted in Sydney and Melbourne, and support comes from the same local team that builds the platform.
- **Your data remains yours.** — We would rather keep customers by being useful than by making departure difficult. Your records remain exportable, without a lock-in strategy hiding behind the software.

## Contact

Agend Systems Pty Ltd · ABN 23 666 566 365

- Email: hello@agend.com.au
- Phone: 08 7120 8880
- Address: Suite 6, 153 Unley Road, Unley SA 5061
- Book a walkthrough: https://calendar.app.google/1UN1yBt3AzkxGW4X9
- LinkedIn: https://www.linkedin.com/company/agend-tm
- Replies by the next Australian business day.

## Sitemap

Every public page on this site, as markdown. Append `.md` to any URL, or send `Accept: text/markdown`.

- [Full sitemap](https://agend.com.au/sitemap.md): every page with a one-line description
- [sitemap.xml](https://agend.com.au/sitemap.xml): the machine-readable equivalent
- [Home](https://agend.com.au/index.md)
- [The Agend Membership Platform](https://agend.com.au/ams.md)
- [Member experience](https://agend.com.au/member-experience.md)
- [One record: fourteen days, both sides](https://agend.com.au/member-experience/one-record.md)
- [Workflows](https://agend.com.au/workflows.md)
- [Intelligence (AI agents, in pilot)](https://agend.com.au/intelligence.md)
- [CMS](https://agend.com.au/cms.md)
- [CRM](https://agend.com.au/crm.md)
- [Directory](https://agend.com.au/directory.md)
- [Events](https://agend.com.au/events.md)
- [Jobs](https://agend.com.au/jobs.md)
- [Learn](https://agend.com.au/learn.md)
- [Loop](https://agend.com.au/loop.md)
- [Integrations](https://agend.com.au/integrations.md)
- [Upbeat](https://agend.com.au/integrations/upbeat.md)
- [Mailchimp](https://agend.com.au/integrations/mailchimp.md)
- [Xero](https://agend.com.au/integrations/xero.md)
- [CRM integrations](https://agend.com.au/integrations/crm.md)
- [APIs](https://agend.com.au/integrations/apis.md)
- [Making the switch](https://agend.com.au/making-the-switch.md)
- [About Agend](https://agend.com.au/about.md)
- [Glossary](https://agend.com.au/glossary.md)
- [Member Journey Mapper](https://agend.com.au/workflows/studio.md)
- [Insights](https://agend.com.au/insights.md)
- [Choosing an AMS in Australia: the criteria that decide it](https://agend.com.au/insights/choosing-an-ams-australia.md)
- [Member or contact? The question that makes quotes incomparable](https://agend.com.au/insights/member-or-contact-ams-pricing.md)
- [What a professional association needs that a club does not](https://agend.com.au/insights/professional-association-system-requirements.md)
- [Why switching association management systems feels so hard](https://agend.com.au/insights/why-switching-association-management-systems-is-hard.md)
- [Renewal strategy starts before the renewal invoice](https://agend.com.au/insights/association-renewal-strategy.md)
- [Re-engage inactive members without another generic email](https://agend.com.au/insights/re-engage-inactive-members.md)
- [The first 90 days need more than a welcome email](https://agend.com.au/insights/member-onboarding-first-90-days.md)
- [Why associations need a member-first website](https://agend.com.au/insights/member-first-website.md)
- [When membership value is hard to explain, make it visible](https://agend.com.au/insights/communicate-membership-value.md)
- [Events are a retention tool, not simply a ticketing task](https://agend.com.au/insights/association-event-engagement.md)
- [Targeted member communication starts with a record you trust](https://agend.com.au/insights/association-member-segmentation.md)
- [CPD is a member benefit only when it is easy to prove](https://agend.com.au/insights/cpd-member-value.md)
- [The non-dues revenue conversation is about member value too](https://agend.com.au/insights/association-non-dues-revenue.md)
- [A younger-professionals strategy without excluding everyone else](https://agend.com.au/insights/younger-professionals-association-strategy.md)
- [Responsible AI for associations begins with trust](https://agend.com.au/insights/responsible-ai-for-associations.md)
- [Privacy](https://agend.com.au/privacy.md)
